Northridge Interactive Launches Family of Personal Air Travel Sites

Northridge Interactive, the interactive marketing and design division of Northridge Systems, is proud to announce the recent launch of two new air travel websites, Cerulean Jet (www.ceruleanjet.com) and Whirl Helicopter (www.whirlhelicopter.com). Each website leverages award-winning interactive design and serves as a primary marketing vehicle for the brands in the luxury and personal travel industries they serve.

Initially, Cerulean Jet came to Northridge seeking a redesigned web presence to help establish their brand in the luxury personal air travel industry among a sea of big-name competitors.   Northridge  recommended a comprehensive solution for Cerulean Jet, encompassing not only web design services but also a re-branding effort to include logo design, stationary, new collateral pieces, merchandising in custom membership cards (SkyCards), apparel, copywriting services, advertising design, and an electronic sales brochure. At the core of these services was the launch of the Cerulean Jet website featuring Northridge’s award-winning Flash design and utilizing stunning jet photography.  Cerulean Jet has also engaged with Northridge for ongoing Search Engine Marketing services, leveraging search optimized copywriting and a strategic pay-per-click campaign. The solution provided by Northridge facilitates Cerulean’s goal to further establish and enhance its overall brand across all mediums.

Following on the heels of the Cerulean Jet projects, Cerulean approached Northridge with another endeavor, Whirl Helicopter, which is a fractional helicopter ownership company. Cerulean asked Northridge to help substantiate the Whirl brand by increasing exposure to Whirl customers as well as potential investors. Northridge took the brand to market, providing Whirl with new logo design, web design featuring award-winning flash messaging and animation, and search engine optimized copywriting services.  Whirl Helicopter is continuing its relationship with Northridge, utilizing ongoing Search Engine Marketing services to gain brand recognition and drive traffic through both paid and organic search initiatives. In addition, Whirl is working with Northridge to expand the new website as the brand continues to mature and enhance its offerings.

“The work Northridge has done exceeded my expectations. I get compliments on the website all the time,” said Ken Starnes, CEO and Founder of Cerulean Jet and Whirl Helicopters. “The Cerulean Jet projects really showed me the full capabilities of Northridge, which gave me confidence that the Whirl Helicopter initiatives ahead would be no less impressive. We plan on continuing our relationship with Northridge for ongoing search engine marketing as well as other marketing needs as we evolve our brands.”

“From the beginning of the project, starting with the logo design through to the launch of their new online brand, Cerulean Jet has been a great client to work with,” expressed Sean Madden, Director of Project Management at Northridge Interactive, “They came to us with great business ideas, and we applied sharp design and smart functionality. It’s been a great partnership. We look forward to a long relationship together.”

About Cerulean Jet & Whirl Helicopter

Cerulean Jet (www.ceruleanjet.com) was founded in 1999 as a value-based alternative for discerning air charter travelers. Since then, we have become the premier provider of private air charter services, with coverage across the United States, Canada, Mexico and the Caribbean. We are known for our stringent safety practices, the industry’s first value-based sky card program and personalized service. Our flight crew roster includes a large percentage of commercial aviation professionals with formal aviation training.

Whirl Helicopter (www.whirlhelicopter.com) launched in Atlanta in early 2008, pioneering a new concept in air travel: fractionalized helicopter ownership. The concept, similar to that of Cerulean, offers a value-based travel alternative for busy entrepreneurs and executives – where time truly is money. Whirl Helicopter offers pilots and non-pilots the opportunity to enjoy the advantages of owning a personal helicopter without the extraneous costs.

About Northridge Interactive

Northridge Interactive (www.northridgeinteractive.com) is the interactive marketing and design division of Northridge Systems. Headquartered in Atlanta, Georgia, Northridge Interactive provides an array of services including interactive strategy consulting, branding, web design, Microsoft Office SharePoint Server (MOSS) user interface design, e-newsletter design, Flash and Silverlight interactive applications, and search engine marketing (organic optimization and pay-per-click).

About Northridge Systems

Northridge Systems, Inc. (www.northridge.com) is a privately held professional services firm focused on delivering high-caliber technology consulting and managed services on the Microsoft platform. Founded in 1999, Northridge Systems is a Microsoft Gold Certified Partner and one of the leading Microsoft partners in the Southeast. The company delivers value-added services in the areas of Business Intelligence (BI), Corporate Portals, Custom Development, and IT Infrastructure. Northridge Systems is headquartered in Atlanta, Georgia and provides services to clients throughout the United States.

Northridge Systems’ clients range from well-established firms to Global 2000 companies and include industry-leaders such as Acuity Brands, Atlanta Gas Light, CARE, Carter Real Estate, Cousins Properties, FootSmart, Georgia Pacific, Gold Kist, Harry Norman Realtors, Johnson Industries, Naturally Fresh, Newell Rubbermaid, ReMax, The Athlete's Foot, Time Warner Cable, TitleMax, Trout Unlimited, SCANA Energy, Smithsonian Institution, and W.C. Bradley.

In assisting clients to reach their business goals, Northridge Systems leverages leading-edge Microsoft technologies including Microsoft Office PerformancePoint Server, Microsoft Office SharePoint Server (MOSS), SQL Server, Microsoft .NET Framework, Windows Server, Windows Presentation Foundation (WPF), Windows Workflow Foundation (WWF), and Windows Communication Foundation (WCF).

For more information regarding this press release, you may contact Monica Thomas via email at mthomas@northridge.com.